Drive Recurring Revenue: EDA President Bill Ault speaks at ABM


Drive Recurring Revenue - EDA President Bill Ault speaks at ABM Executive Forum

October 24, 2012

ABM Executive Forum invited EDA to present at the 2012 seminar on Driving Recurring Revenue. EDA is the data business of Randall-Reilly Publishing Co. LLC and has been generating subscription based data revenue since the mid 2000's. 

Bill Ault discussed how EDA has used a data subscription model to drive revenue for the company. He explained how EDA has a rich history of creating marketer products and demonstrated EDA Online as the latest version of this data set. Ault shared how more than a third of Randall-Reilly's EBITA comes from the data bsuienss today. 

About EDA

Since 1988, EDA, a division of Randall-Reilly Publishing Co., and its more than 55 associates and researchers, has provided data-driven market insight to those who manufacture, sell, service or finance equipment in the agriculture, capital markets, construction, lift truck, logging, office equipment, printing, machine tool, trucking and woodworking industries. EDA's insights and robust platform of transactional-based data help businesses guide strategic planning and day-to-day operations; identify regional hot spots and competitor market share; anticipate growth trends and emerging markets; exploit new product opportunities; and target qualified prospects using detailed contact information and equipment purchasing histories. EDA offers insight its customers can act on, resulting in a competitive advantage and a positive return on investment.

Leave a comment